About the Template

Integrates SWOT factors into an actionable strategic planning tool with clear visual organization using color coding and implementation guidance.

What is SWOT Matrix Analysis?

Maps four strategic combinations:

• SO: Use strengths to capture opportunities
• WO: Address weaknesses to pursue opportunities
• ST: Apply strengths against threats
• WT: Minimize weaknesses and avoid threats

Why It Matters

Bridges analysis and execution by systematically converting SWOT insights into concrete strategic actions.

Benefits

• Integrated analysis and planning
• Visual factor organization
• Built-in action prompts
• Clear implementation guidance
• Strategic prioritization framework

How to Use

1. Factor Analysis

• List internal S/W factors
• Document external O/T elements

2. Strategy Development

• Create actions per quadrant
• Follow built-in prompts

3. Implementation

• Prioritize strategies
• Define action steps

Use Cases

• Strategic planning
• Market analysis
• Risk assessment
• Resource allocation
• Change management

Technical Essentials

• Four strategy sections
• Action guidance prompts
• Color-coded organization
• Expandable input areas

Convert analysis into strategic action through systematic planning and clear execution paths.